My expertise in digital communications comes from my work as an editor for four years at the widely read Feministing.com, as well as her over six years of managing the online communications work of the National Latina Institute for Reproductive Health. I’ve worked with more than ten organizations in my time as a consultant, and I’m ready and excited to partner with you.
Digital Media Strategy
My favorite work is helping organizations achieve their mission through digital means. I believe strongly that all of our digital platforms—websites, blogs, email lists, social networks—are only as useful as our understanding of how they help us achieve our broader goals. As a consultant who has worked with more than ten different organizations over four years to do precisely that, I have an arsenal of tools and a wealth of experience to help you build your digital media strategy. You can start with building a strategy for a specific campaign, or think bigger picture toward building, revisiting or strengthening your digital strategy for your entire organization.
Digital Capacity Building
As technology develops and more of us use online tools to connect, organizations have to scale up their digital capacity through staffing and technology. By assessing your current digital capacity and through my experience working with a variety of organizations of all sizes, I can recommend where you need to expand, where you might contract, and provide support and resources for making it happen. Digital media can use an incredible amount of resources without measurable returns if we aren’t thoughtful and strategic. I can guide you or your institution through the process of evaluating the current state of your digital capacity and where you need to go next to best utilize your resources.
Progressive Media & Blogger Outreach
Through my work as a blogger, freelance journalist and four years serving as Editor for Feministing.com, I know the progressive media world well. I have relationships with close to 100 writers and outlets that are constantly looking for new topics to cover in their publications and blogs. Together they reach an audience of millions—people who already care about our issues, and are poised to take action. I’ve worked with a number of organizations over the years in pitching their work to progressive publications and blogs and have a great track record for getting new eyes on important work. My personal relationships are the key, and I know exactly what these Editors and bloggers are looking for. No canned press releases here—this is personal, dedicated outreach that reaps great results.
I love training, and have built curriculum for a whole host of digital communications trainings. I’ve worked with organizations and spoken at conferences on topics like writing for the web, social media for campaigns, blogging for social change, overall communications strategy and more. I’m happy to build a customized training for your staff, grantees or conference attendees. My style is conversational, concrete and always focused on providing advice that helps trainees move their work forward. No wordy powerpoints or talking heads—this is about practical advice in an accessible style.
Interested in working with me or learning more? Email me at firstname.lastname@example.org.